Live webinar

Why do rebrands fail?

Date: Wednesday, 19 February 2025
Time: 15:00 GMT | 16:00 CET | 10:00 ET
Duration: 45 minutes

Why could Dunkin’ drop the donuts? How was Tropicana squeezed for $30 million in lost revenue? Join us to explore what they could have done differently.

We’ll cover what matters for rebranding success

  • Choosing the right agencies and partners
  • How a brand audit can surface critical insights
  • Essential tools, strategies, and key metrics
  • How to select visuals that resonate with your target market

Get to know our speakers

rebranding webinar speakers
  • Espen Getz Hardstad, Chief Branding Officer, Papirfly Group
  • Blake Howard, Branding expert and Co-founder of Matchstic plus Host of A Change of Brand podcast
  • Maarten Evertzen, Managing Director, VIM Group

Don’t miss the opportunity to equip yourself with the knowledge to ensure your rebranding initiative succeeds.

Register for the webinar