Attract top talent

Magnify your attraction and retention powers

Make recruitment marketing effortless for everyone

Editable recruitment template with photo, color selection, and messaging tools for employer branding content.

Make recruitment marketing effortless for everyone

Empower your HR and employer branding teams to create studio‑quality talent acquisition (TA) materials, without having to wait or pay for expert support. Users simply select and adapt design templates to resonate with local talent. No skills or training needed. No risk of straying off‑brand. It’s the quickest, easiest way to produce recruitment marketing content at scale.

Empower your HR and employer branding teams to create studio‑quality talent acquisition (TA) materials, without having to wait or pay for expert support. Users simply select and adapt design templates to resonate with local talent. No skills or training needed. No risk of straying off‑brand. It’s the quickest, easiest way to produce recruitment marketing content at scale.

Embed your EVP in your culture

Embed your EVP in your culture

Create one home for your employer brand. A place where any employee or agency partner can go to learn about your EVP, view the latest brand guidelines, and download the TA materials they need.

Structure and design can be fully tailored, so each page tells your brand story in your brand style. You can also use dynamic tagging to categorize assets and assign access by region or team.

Centralized brand portal showing EVP materials, brand assets, and employer branding guidelines for teams.

Create one home for your employer brand. A place where any employee or agency partner can go to learn about your EVP, view the latest brand guidelines, and download the TA materials they need.

Structure and design can be fully tailored, so each page tells your brand story in your brand style. You can also use dynamic tagging to categorize assets and assign access by region or team.

“With Papirfly, we wanted to make it simple for our people to create material and to be brand ambassadors. It’s easy, fast and it empowers everyone – and we’ve definitely achieved those goals.”

Ci’en Xu
Director of Strategy, Global Employer Branding
SAP

Build world-class employer branding capabilities

Employer branding content creation and Digital Asset Management are just the start.

Explore our full Papirfly Suite to discover how you can:

  • Simplify and improve the user experience for HR, talent acquisition, and employer branding teams
  • Streamline your processes by integrating Papirfly solutions with existing HR tools
  • Track the impact of employer branding content and refine your recruitment strategies

Build world-class employer branding capabilities

Employer branding content creation and Digital Asset Management are just the start.

Explore our full Papirfly Suite to discover how you can:

  • Simplify and improve the user experience for HR, talent acquisition, and employer branding teams
  • Streamline your processes by integrating Papirfly solutions with existing HR tools
  • Track the impact of employer branding content and refine your recruitment strategies

Frequently asked questions

How does Papirfly help attract new talent through employer branding on social media?

Papirfly enables teams to create and publish branded recruitment content across social media platforms using customizable templates. This makes it easy to showcase your employer brand consistently and engage potential candidates where they are most active.

Can Papirfly track candidate engagement with employer branding campaigns?

Yes. Papirfly provides analytics on content usage and campaign engagement, helping HR and marketing teams understand what resonates with target audiences and refine employer branding strategies based on real performance data.

Is Papirfly easy for both HR and marketing teams to use collaboratively?

Papirfly is designed for non-design users and marketers alike. With intuitive templates and approval workflows, HR and marketing can co-create recruitment materials that are both visually aligned and strategically effective.

Can Papirfly support customizable templates for careers pages and microsites?

Yes. Papirfly provides Templated Content Creation for recruitment campaigns, including assets used on careers sites or landing pages. These templates are flexible, easy to localize, and always on-brand.

Can Papirfly support employee-generated content in recruitment campaigns?

Yes. Papirfly makes it easy to incorporate employee stories, testimonials, and visuals into branded content templates. This helps candidates connect with authentic voices while keeping content creation under brand control.

Can Papirfly measure perception of the employer value proposition (EVP)?

Papirfly tracks content engagement across EVP campaigns and channels, giving insight into which themes and formats best communicate your values. These insights help refine messaging for stronger candidate attraction.

Can Papirfly help promote video interviews or recruitment videos?

Papirfly supports video content creation to be distributed across channels. Teams can quickly generate and distribute promotional videos for interviews, events, or role highlights using brand-approved templates. Videos can be easily stored in the DAM.

How does Papirfly support content creation for careers sites?

Papirfly gives HR and marketing teams a shared space to create, manage, and update recruitment assets. Templates ensure that all content aligns with brand guidelines, whether it’s for careers pages, paid ads, or internal campaigns.

Can Papirfly simplify the creation of recruitment ads that match company branding?

Absolutely. Papirfly enables fast, on-brand ad creation through locked templates. Teams can adjust messaging or imagery while ensuring every recruitment ad reflects the company’s visual and verbal identity.