Papirfly delivers a comprehensive software solution that enables retailers and chain stores to produce marketing materials across all channels; simpler, faster and cheaper than ever before.
We are transforming the way retailers produce their campaigns by reducing their dependency on creative specialists and empowering marketing and merchandising teams to easily create assets, in whatever language is required.
Papirfly guarantees everything will remain on-brand so there is no risk involved. Any content created can be QA´ed using our simple workflow tools.
By integrating Papirfly with your PIM or ERP system, you also ensure consistent messaging and pricing, even on a local level.
This will reduce the manual labor otherwise spent on endlessly copying and pasting text and pricing into your marketing collateral across multiple media, which is time-consuming, expensive and error prone and therefore leads to intensive proofing and slower time to market.
Papirfly makes it easier for retailers to save time, save money and ensure brand consistency. Using our disruptive technology, your marketing teams can produce digital and printed point of sale and marketing collateral without waiting for internal/external creative teams, removing the need for proofing rounds and manual, duplicated effort.
Shorten your production cycle with Papirfly
Do you produce 15 or more of the following items per month across the world, in any language?
Yes, then Papirfly pays for itself.
On average our clients create 84 items per month saving 240 days and £388,000 per year overall.
*Savings based on actual client feedback (Jan-Dec 2018)
Papirfly removes inefficiencies, brings control in-house, by making it possible for your teams to produce their own marketing materials, quickly and simply, reducing your reliance on one or multiple creative agencies.
From POS displays to catalogues, social media to promotional emails, your non-creatives (any mixture of marketing, regional office, and in-store staff) will be able to create ready-for-market assets with as little as 1 hours training.
Papirfly's integrated campaign planner makes it simple to:
Because the templates can be integrated with your master data, such as an ERP or PIM system, adding products to your collateral can be as simple as drag and drop, so you can save lots of valuable time, gaining a competitive edge over your competitors.
Papirfly empowers your teams to work efficiently, enabling them to create all their materials fast, producing exactly what they need to drive their brand excellence and attract new business and deliver the best retail experience for your customers.
No more writing agency briefs, waiting in queues, endless proofing or lengthy approval processes - what used to take days (1-3 on average) now takes minutes (under 30 minutes on average).
The core benefit of Papirfly is that it saves significant time and money (for some clients £100k plus per month). And, crucially it guarantees global brand consistency, greater governance, version control, and faster time to market.
Some client advocacy worth listening to.
Hear what one of our valued retail partners has to say about Papirfly.
We have extensive experience working with major retailers operating in complex, fast changing market places. Before implementing their Papirfly solutions, some voiced concerns about becoming less reliant on their agencies, citing that they make things fun and creative; that they can keep a brand alive and fresh.
Yes, your agency should be a strategic and creative partner, but let them spend more time on that, and handle the production in-house, saving time and money that can be reinvested back into your master brand strategic efforts.
You will still need a creative agency for ad hoc new concept development, but you become pretty much self-sufficient after that. Papirfly has a web-based brand library for storage/easy access to all your assets and multi-functional templates. Quickly produce a variety of digital and print collateral, all pre-approved ensuring brand consistency even against the strictest guidelines.
Our clients are using Papirfly tools to store, manage and create brand consistent collateral across the whole business; event at store level embracing local marketing initiatives.
Adapting core campaigns locally can bring many benefits. Whether you need to sell fresh produce and perishable items before the end of the day, or simply want to empty local inventories in a category to allow space for a new product launch; local agility lets you capitalise every opportunity.
With Papirfly everything is stored centrally like a brand library - you can search, edit and produce professionally branded digital and print materials in minutes. You don't have to contact specialists to find something or make changes constantly, because you can do this directly yourself, giving you back control. And you can also lock down as much of the text/images/logos as needed to take into account user experience to guarantee brand consistency and ensure all creative items are delivered as intended to market.