Download: meet the fence-sitter

Indecisive, pensive, non-committal – the fence-sitter is more cautious and doubtful than the other customers found in this list. They take a fair amount of convincing before they will pledge themselves to a brand, but your content can help you overcome that blockade.




Download your free guide to find out who they are, what their approach to buying is and what your content strategy to attract them should be.

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